When paper arts are featured commercially I get really excited, because I feel like I’m not wasting my time looking at so many different forms of it. Seriously though, it’s nice to see paper art as more than art, and being used as a practical tool and in collaboration with brands. These settings, created by Helen Friel, were featured in Vanity Fair magazine to help showcase jewelry. They are whimsical, elegant, and really just a lot of fun to look at and take in. A lot of Friel’s work is put to commercial use, and it’s fun to see so many different pieces coming out of one artist. See more of her work here.
Image Source: http://www.helenfriel.com/Vanity-Fair